Team Velocity office
Dulles, United States
When interior designer Robert Zemnickis was asked to consult on the new office space of automotive marketing agency Team Velocity, his signature approach soon had him leading the project. Drawn to contrasts, Robert’s design style played perfectly into the partially finished warehouse space for a creative team of 250. Steering away from the typical, clean and modern office vibe, he chose for islands of eclectic furniture groupings and residential lighting to create an intimate feeling in the industrial environment.
Making parts a whole
"Team Velocity had a lot of opinions about what they wanted, and sent me pictures of restaurants and places they liked. I like the challenge of a client that knows what they want.” However, until Zemnickis stepped in, there wasn’t a cohesive overall vision.“Slowly and progressively I got more and more involved. I pulled it together and gave it a voice – something that made sense, so that it wasn’t just this random series of choices.”
I’d rather imply a style than do a literal motif.
A study in contrasts
Zemnickis was inspired by how the metal ceilings and exposed cement columns contrasted with the modern office furniture that had been purchased: “I think it creates a beautiful dynamic tension.” Rather than going for an obvious genre, Zemnickis chose to bring in thematic elements through more subtle material selection. “That’s one of the reasons why we used Hakwood’s flooring: the vintage sort of hand-finish fit in and contributed really well to the aesthetic. I tend to design more like that, with materials and finishes that imply a style rather than create a literal motif.”
I pick materials on intuition. What I really want is for the different design features to have a dialogue.